How Crucial Are Improving India Sales For Tata Motors?

The company is looking to further revamp its model lineup and image in the domestic market, and has drawn a prospective product road-map till the end of the decade. The aggressive revamping of Tata Motors includes setting up of a global world class quality framework to audit manufacturing quality, a special group to monitor product quality, and developing a customer-centered approach. These changes, which started with the new Bolt and Zest, and the makeover of the Nano, could attract younger cus...